Diageo is the world's leading premium drinks business, employing over 22,000 people worldwide with offices in around 80 countries. Impact partnered with Diageo on a community project to inspire their people and benefit real-world inspirational social enterprises.


Each year Diageo’s Global Travel Middle East team take part in a practical one-day community project. This activity demonstrates their commitment to Diageo’s strategic objectives regarding ’enriching communities‘. Diageo wanted their people to be inspired by the community through a facilitated learning process.


Impact proposed an innovative Community Action Learning (CAL) project for the group. The Community Consultancy project required the team to articulate and apply their skills and experience to benefit three real-world inspirational social enterprises.


"The day was very, very inspiring. We were able to make a real difference to SMart, by delivering some really tangible benefits - including sourcing and mentoring admin support, developing a business plan to attract the right calibre of trustees, helping them to source office and gallery/storage space...It was a day of truly appreciating and celebrating life." - Nikki Cartwright