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Creating inclusivity through leadership action

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Orange flower
Industry
Charity/NGO
Solution
Diversity in the Workplace

About

Play Proud is a leadership, network and coach-centred training programme developed by Common Goal. It aims to promote inclusion and safe spaces for  LGBTQ+ youth and adults, enabling them to be themselves on and off the pitch.

  • Create LGBTQ+ curricula and policies that can be used by organisation leaders and coaches to make programmes, organisations, and ultimately, communities more inclusive.
  • Build capacity of grassroots organisations to be able to incorporate the methodology into their programmes through training the first generation of Play Proud coaches.
  • Roll out a Play Proud Playbook to guide organisations’ facilitation of open and safe football programmes, regardless of gender identity or sexual orientation. 
  • Develop a strong network of Play Proud coaches who can exchange ideas and promote collaboration.

The programme focuses on empowering organisation leaders and sports coaches through activities covering leadership skills and tools, coaching inclusion methodologies, influencing change, and knowledge acquisition on discrimination towards LGBTQ+ communities. It equips participants with a Play Proud toolkit, empowering them to create inclusivity through leadership action.

Participants also design and implement local action learning projects designed to increase inclusivity and be a catalyst for concrete change.

  • 22 organisations engaged in 8 countries. 
  • 406,950 youth indirectly impacted by Play Proud programming. 
  • 100% completion rate.
  • 100% of participants feel they are more knowledgeable about gender identity and sexual orientation.
  • 100% of participants feel they are more knowledgeable about the challenges that the LGBTQ+ community face in sport.
Testimonials
See what our customers say about us
Justyna Jedlińska
Employee Development Manager
Polpharma
“The programme has been tailored the way that we were able to check its effectiveness.
The results of the review confirmed that the number of managers who present strategic and developing styles increased by over 20%. Moreover, the programme had a very positive impact on the inter-departmental / cross-functional cooperation, which is very important in such a large and diverse company as Polpharma."
CEO
Thomson Reuters
"A company can only grow as fast as the people within it grow. The reason I like Generate so much is because it speaks to the nature and culture of Thomson Reuters."
Tabitha Beaven
Learning, Development and grdauate Recruitment Manager
West LB
"The graduates have been very enthusiastic about their experience; the content, the learning and the professionalism of the facilitators. The Impact programme encouraged participation and ongoing honest feedback and this has resulted in a self-aware group of young professionals, with personal strategies to use going forward when managing themselves and their relationships within the Bank."