Sony Europe sought an innovative approach to the integration of its new European Senior Marketing team.
Together we created a CSR-based event – ‘Mission Critical Marketing’ – to meet Sony’s objectives whilst addressing the marketing needs of a major NGO, Sight Savers International.
Through this series of live interactive business projects, the Sony team underwent a powerful learning experience facilitated by Impact. Sight Savers have successfully implemented an 18-month global marketing plan in partnership with Sony.
Other case studies
Transformational leadership at Axess Logistics
Creating a unified leadership team at Axess Logistics
Leadership Development for Transformation at Faurecia
An award-winning, global, blended programme
Virtual leadership development at Faurecia
A virtual experiential learning journey for leadership transformation
Sustainable innovation at Assimoco
A companywide leadership programme to stimulate innovation
Three tiers of virtual leadership development
A three-tiered programme translated into fully virtual delivery due to Covid-19
Leadership at the International Organisation for Migration
Field Operations - 2005 Pakistan Earthquake Mission
