Dentsu Aegis Network (DAN), the global media group, partnered with Impact to launch the Propeller Program, an innovative leadership development program for first-time managers.
DAN plans to become a 100% digital economy, a strategy underpinned by a commitment to building a culture of innovation. The Propeller Program develops new generations of emerging leaders who are focused on speed, clear communication, agility, decision making, and are capable of dealing with complexity and collaborating across all DAN brands.
The program ensures alignment with DAN’s new operating model, leadership competencies, and company values using four key learning methods:
- Innovative experiential learning methodologies including a custom-designed, live immersive business challenge
- Intro to EQ that served as a golden thread pulled through all of the program elements
- Filmed Leadership Story presentation
- Peer Consulting addressing critical issues
The results have been outstanding, producing an amazing experience that resonates through the Dentsu Aegis Network, while aligning business goals with HR objectives. It delivered a targeted employee development program that supported core business objectives and grew leadership capability across the organization.
Other case studies
Developing Leadership Agility at Santander
Preparing for constant workplace agility and digital disruption
Leadership development for sustainable transformation
A sustainable practice transformation journey
Developing leadership skills with Wates
Leadership development for middle managers and future leaders
International graduate development with Scottish & Newcastle
Ground-breaking development programme for international graduates
Aligning global & local Talent Management strategies at Atos
Aligning talent management strategies
Leadership development at Polpharma
A blended leadership programme to help navigate a VUCA world.
Leadership development at Morgan Advanced Materials
A three-tiered programme translated into fully virtual delivery in 2020