Partesa is part of the Heineken Group. They provide sales, distribution, consultation and training services to the food and beverages sector in Italy.


Partesa wanted to create a document that clearly described their credit policy and procedures. The document needed to be used by the entire sales team (a team of 60 sales and credit managers)  to ensure consistency of approach.


Impact Italia and their partner company Corus designed a two-day workshop that would allow the team to work together to create one document to be used by their Sales and Credit Managers.


Partesa now have an official credit policy document that clearly communicates a common action plan and implementation process to their entire workforce. The Sales and Credit Managers were fully engaged in the process and subsequently produced a document of the highest quality for their organisation.